How To Optimize Blogger Template For Better SEO

Template SEO
In my previous post i have shared with you some seo optimized blogger templates. As i have told earlier those are the templates which are already optimized for better SEO. How can we optimize our template for better SEO? Today i am going to share with you the technique. Even though unique content is the main thing behind SEO, optimizing your blogger template may help spiders to crawl on your blog more easily.

Adding Meta Description And Keywords Tags

I have seen many blogger templates which don't have any meta tags. Meta tags are those tags which tells the search engine about what your blog is about and hence helping search engines to index your blog more accurately. To add meta tags to your blogger blog:

1) Go To Your Blogger Dashboard Click > Template > Edit HTML > Proceed:

2) Using Ctrl+F Search For <head> and just below it paste the following Code:

<meta content='DESCRIPTION HERE' name='description'/>
<meta content='KEYWORDS HERE' name='keywords'/>
<meta content='AUTHOR NAME HERE' name='author'/>

3) Replace DESCRIPTION HERE with your blog's description, KEYWORDS HERE with some keywords related to your blog's niche, AUTHOR NAME HERE with your name.

Optimizing Blogger Post Titles

Swapping your blogger post title can increase your position in search results much better than what you think. Post titles plays an important  role in SEO. You may have noticed that when a post is shown on search engine it appears like [YOUR BLOG NAME], then it shows [YOUR POST NAME]. This shows that the post titles are not optimized correctly. A properly optimized post title will appear like [YOUR POST NAME], then [YOUR BLOG NAME], hence showing the keywords at first.

1) Go To Your Blogger Dashboard Click > Template > Edit HTML > Proceed:

2) Search For <title><data:blog.pageTitle/></title> and replace it with the following code:

<b:if cond='data:blog.pageType == &quot;index&quot;'>
<title><data:blog.pageTitle/></title>
<b:else/>
<title><data:blog.pageName/> | <data:blog.title/></title>
</b:if>

Using H2 Tags in Blogger Post Titles

Blogger post titles are generally set to H3. But most search engines give more importance to H2 tags. And normally the most important keywords of a post is seen in the title. So its important to utilise H2 tags in post titles to get more importance to the titles.

1) In Your Blogger Dashboard Click > Template > Edit HTML > Proceed > Expand Widget Template:

2)  Use Ctrl-F to Search For <b:if cond='data:post.title'>

3) Replace <h3 class='post-title entry-title'> to <h1 class='post-title entry-title'> and </h3> to </h1>. As seen below.

<b:if cond='data:post.title'> 
<h3 class='post-title entry-title'> 
<b:if cond='data:post.link'> 
<a expr:href='data:post.link'><data:post.title/></a> 
<b:else/>  <b:if cond='data:post.url'> 
<a expr:href='data:post.url'><data:post.title/></a> 
<b:else/>  <data:post.title/> 
</b:if> 
</b:if> 
</h3>
</b:if>

That's it you have now successfully optimized your blogger template for better SEO

Drop Your Comments And Questions Below.

3 comments... add one

  1. Excellent post. Keep posting such kind of information on your page.
    SEO Adelaide

    ReplyDelete
  2. Amazing work! Keep it up!

    ReplyDelete